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Chapter 2: Research Process and Research Methods

Chapter Learning Outcomes

  1. Discern between common sense and knowledge based on empirical evidence.
  2. List and explain the steps of the research process.
  3. Distinguish between qualitative and quantitative data, and compare and contrast the methods of analysis.
  4. Understand the importance of ethical standards and why they exist, and explore related common practices.
  5. Explore sociology as a public service.

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Exploring Our Social World: The Story of Us by Jean M. Ramirez, Suzanne Latham, Rudy G. Hernandez, and Alicia Juskewycz is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License, except where otherwise noted.

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